Casa specializes in high-security, sovereign storage systems for bitcoin. Our flagship product, Casa App with Key Shield 3-of-5 multisig, was designed for users with large bitcoin balances (from $100,000 to $1 million and up). This is a challenging market to serve both because it is a tempting target for thieves and because the consequences are large in case of accidental coin loss. We have to engineer our products to a high standard of usability, redundancy, and security.
In this niche, Casa competes against several other options.